Learn how to use smler's analytics to drive your marketing channels efficiency
Smler's Analytics allows you to visualize how people are interacting with your links. It gives you details insights on which channel is bringing you most customers, which devices they are using, their state and city.
Fundamentals
At a high level, Smler's Analytics gives you a insight on your links you can then select each individual link to know more in detail about each link performance.
Sections in analytics
Country: Say the country where the users are clicking from
Device: Represents the device which your users are using to click the link. You can this information to optimize your marketing and create user segment based on device
City: Along with country you also have information about which city people are located in to run targeted marketing. This would also help you identify you targeted region are interacting with your link or not.
Referrer: Referrers data allows you to analyze where your link traffic is coming from, including both the referrer domain and the full referrer URL.
Browser: Represents the browser your customers are using like chrome, safari, firefox
A detailed blog with visuals of analytics
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